Why Buy the 2017 Ram 1500

2017 Ram 1500 - Barron, WI

The dynamic 2017 Ram 1500.

If you’ve driven a Ram 1500 before, you know it’s one of the best trucks around. Between its attractive styling, big performance, and luxurious interior and ride quality, the Ram 1500 has it all. Now the 2017 model has a whole lot of new features, so there’s never been a better time to buy a new 1500.

There’s also plenty the new Ram 1500 carries over from the 2016 model. Ram didn’t fix what wasn’t broken—it kept the truck’s Uconnect 8.4-inch touchscreen with navigation, for instance, as well as all 11 trim levels and 12 exterior color options.

The 1500 has the same capable powertrain options too: a 5.7-liter HEMI V8 with 395 horsepower and a 3.6-liter V6 with 305 ponies. The engine options maintain the same fuel economy as well, with an impressive 25 mpg on the highway with the 3.6-liter V6.

The 2017 model adds convenience and safety features like remote start, a rear backup camera, and Rear Park Assist, along with cab comforts like dual-zone temperature control. The  is always formidable—it’s won several Truck of Texas awards in the past and was named to KBB’s Best Family Vehicles list in 2015—the 1500 is now easier to drive than ever and has the boosted tech drivers are looking for.

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Safe Winter Driving Tips

2016 Dodge Durano - Barron, WI

Do you already have an emergency kit packed inside your car?

Driving in winter time can be dangerous, especially when you live somewhere cold with heavy rain and snow and you’re regularly driving on slippery, icy roads. But safe winter driving isn’t impossible if you follow these easy tips.

The best way to stay safe on wet roads is to keep up with car maintenance. A strong battery, properly inflated tires, and good brakes are essential. Get an inspection before winter starts and strictly follow your maintenance schedule, including getting oil changes and tire rotations.

Create an emergency kit for your car in case you do end up in an accident that includes a flashlight, flares, food and water, a shovel, something to give your car traction like cat litter or salt, and anything else you might need if you’re stopped on the side of the road for a while.

When you’re driving, go slow and give yourself plenty of stopping distance instead of driving close behind the person in front of you. Slamming on the brakes can actually make you lose traction and skid when you’re driving on ice, so coast to a stop whenever possible and brake gradually.

Practice driving in empty parking lots so you know what your vehicle does in a skid and how to correct it. Avoid driving distractions and always keep your headlights on in fog, rain, and snow.

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Ram Rebel TRX Concept Ready to Take Down Ford

RamFord has been maintaining a segment monopoly with the ever-nearing release of the 2017 Ford F-150 Raptor. The auto industry has lacked a comparable pickup – until now. The Ram Rebel TRX Concept could be the competition the Raptor needs. Get ready for a head-to-head battle that’s sure to rock the pickup segment.

The Ram Rebel TRX Concept brings a 6.2-liter supercharged V8 engine that packs 575 hp and 500 lb-ft of torque. That’s the same engine that powers the Dodge Charger and Challenger Hellcats.

That engine comes mated to an eight-speed automatic transmission as well as a number of other off-road equipment and changes. As a result, the Rebel TRX Concept can conquer the toughest terrains at speeds as high as 100 mph.

“With 575 supercharged horsepower and a suspension system built to withstand an all-day hammering, the Rebel TRX concept can devour the roughest terrain at more than 100 mph and never look back,” said Mike Manley of Ram Brand-FCA Global.

Here’s the kicker: the Rebel TRX Concept moved from idea to a real concept truck in just 77 days. The TRX name comes from the package that eventually became the Outdoorsman.

We at Swant Graber Dodge Ram can’t wait to see the Ram Rebel TRX Concept rolling off the production line!

View photos of the Ram Rebel TRX here!

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Holiday Family Traditions

Christmas ornaments - Barron, WI

Let Swant Graber know your family’s holiday traditions: we’d love to hear about them!

Spending time with the family during the holidays is great, but do you ever wish there was something more to it? There’s always time to start a family tradition that could last for generations. Here are some fun holiday family traditions you can try out this year. Happy holidays from all of us here at Swant Graber Dodge Ram!

  • Bake – Baking cookies is a great activity that can be fun for the whole family, including the kids. Spending some time in the kitchen can also teach kids valuable culinary skills that they’ll use in their adult lives. Best of all, baking cookies results in a delicious treat everyone can enjoy!
  • Countdown – Counting down to Christmas is incredibly easy and can even be done for free. Take some time to create your own calendar and let the kids add their personal touches. Counting down could even be as simple as letting the kids take a marker or highlighter to each day on the calendar. Just make sure you can still read what’s on the calendar afterwards!
  • Visit – When all else fails, head to a local tree farm. The smell of pine will make a lasting impression and could easily become a family tradition, even after the kids are grown and out of the house. Some tree farms even offer hot cocoa, sleigh rides, and more!
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Keeping You Protected: 2017 Dodge Charger Safety Information


Driving Safe With New Dodge Charger Safety Features

The 2017 Dodge Charger received a 5-star safety rating from the National Highway Traffic Safety Administration, one of the two leading national organizations that perform crash tests and other tests on every new vehicle to determine its safety in various areas.

Dodge noted that the 5-star rating applies to both the all-wheel drive and rear-wheel drive versions of the new Charger, and that the braking system offers better performance than previous model years. That’s in addition to its excellent crashworthiness and rollover scores.

Innovative driver assist features also have an impact on the 2017 Dodge Charger safety ratings. It has all the normal features like Lane Departure Warning and Lane Keep Assist, which use radar technology to determine when you’re drifting into another lane and will steer the wheel back to the correct lane if necessary, but it also has some less common ones.

Full-Speed Forward Collision Warning Plus alerts you and even engages the brakes when a vehicle is too close in front of you at high speeds—whereas many systems won’t take over the breaks unless you’re driving under a certain speed.

The new Charger has all the performance and excitement gearheads love plus the practicality and reliability you need in a daily driver, especially if it’s your primary family car.

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It’s Turkey Time! Thanksgiving Traditions Explained

Thanksgiving is a special time full of turkey, football, and most importantly family!

Thanksgiving is a special time full of turkey, football, and most importantly family!

Have you ever wondered where some of our stranger Thanksgiving traditions come from? We were curious about how some foods became Thanksgiving traditions, why the president pardons a turkey every year, and so forth, so we’ve researched America’s celebrated holiday. Here are some Thanksgiving traditions explained.

The most popular parts of the Thanksgiving meal—turkey and pumpkin pie—probably weren’t a big part of the first Thanksgiving dinner. In fact, they might not have even been there. Turkey gained popularity in the 1800s because it was bigger and less expensive than chicken, and the early colonists probably didn’t have the ingredients to make pumpkin pie, though they ate pumpkin stewed and baked instead.

The presidential turkey pardon has a much shorter history than you might think. While Kennedy was the first president on record to publicly refuse to kill a turkey for Thanksgiving, it didn’t become a tradition until the first official pardon by George H.W. Bush in 1989.

Thanksgiving was unofficially celebrated throughout the 1600s, but it wasn’t until 1775 that George Washington declared it a national holiday, and the date wasn’t fixed on the fourth Thursday in November until 1863 under President Lincoln.

There’s also interesting history behind watching football on Thanksgiving Day. The first Thanksgiving football game was played between the Chicago Bears and the Detroit Lions, who had just moved to Detroit and wanted to do something to draw in fans. The game was so popular it became a yearly tradition.

These are just some of the uniquely American traditions we see every year at Thanksgiving. Check out more here!

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2016 Ram 1500 vs. 2016 Ford F-150

Ram 1500 - Springfield, MO

There are many reasons why the Ram 1500 is the superior truck.

The 2016 Ram 1500 and 2016 Ford F-150 are two of the toughest trucks on the market. Their capability, power, and fuel economy are among the top in their class. Choosing a winner based on appearance is a breeze (the Ram 1500, obviously) but how do they do when it comes down to specifications? Here’s a quick comparison of these full-size trucks from us here at Swant Graber Dodge Ram.

The new Ram 1500 won U.S. News & World Report’s 2016 Best Full-Size Truck for the Money for a long list of reasons.


When it comes to price, the Ram 1500 boasts a maximum price around $53,000 and is more customizable than the Ford F-150. The Ford F-150 comes in six trims and tops out at almost $70,000. When it comes to price, the Ram 1500 offers the better value.


The Ram 1500 and Ford F-150 earn 3.5/5 stars from J.D. Power & Associates. That puts both trucks above average in their segment. Both models also offer the same three-year/36,000-mile bumper-to-bumper warranty and five-year/60,000-mile powertrain warranty.


The Ford F-150’s interior is one of its weakest features while the Ram 1500 excels when it comes to a user-friendly, comfortable cabin. There’s enough legroom for long trips, and the Ram 1500’s interior feature mostly upscale materials while remaining as rugged as drivers would expect from a full-size pickup.

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Ram Night Package

The Ram 1500 is a rough, tough, ready-to-roll full-size truck that offers near-unmatched capability and performance. The 2017 Ram 1500 will see a new package for the model year, but it doesn’t involve the truck’s performance or towing capabilities. The truck brand will introduce the new Ram Night Package for the 2017 model year, and enthusiasts are raving.

The Ram Night Package is based on the Ram 1500 Sport and adds plenty of black-out features. The factory-custom package comes as a response to customer demand for more personalized trucks.

“Much like our incredibly successful Ram Rebel, the Ram 1500 Night fills the growing customer demand for factory-custom trucks,” said Mike Manley, Head of the Ram brand.

The new Ram Night Package will start with a body-color fascia, rear bumper, power-folding mirrors, and door handles. The black projector headlamps carry over from the Sport model and black taillights accent the entire look.

Inside, the Ram Night Package will bring standard 10-way power adjustable heated cloth bucket seats, pedals, and dual-zone climate control automatic temperature control.

Ram originally took on the black-out package look in 2013 with the Ram 1500 Black Express package.

Here at Swant Graber Dodge Ram, we can’t wait to see the Ram 1500 Night Package up close and in person!

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Dodge Challenger R/T Scat Pack

2015 Dodge Challenger Scat PackHitting the road is usually done in one of two ways: with incredible power or in extreme comfort. While a family sedan can offer a balance between the two, Dodge is looking to take that balance to a whole new level. The Dodge Challenger R/T Scat Pack offers the power of a V8 with the comfort of a top-tier car.

The standard Dodge Challenger R/T packs a punch with a V8 engine that pumps out 375 hp. With the Scat Pack option, the engine increases in size and power jump to 485 hp. Considering the Scat Pack option will save you nearly $10,000 on the SRT trim, it’s entirely worth it for those who want more power without breaking the bank.

The Challenger is obviously larger than its competitors but this muscle handles well, especially once size is taken into consideration. Creases and scoops that exude “muscle car” compliment the large size well.

Dodge didn’t skimp on the interior either. Inside, the cloth seats are comfortable and there’s a surprising amount of legroom for a coupe. The Challenger R/T also comes equipped with an 8.4-inch touchscreen and navigation as well as a standard rearview camera. Combined with the Uconnect system, this muscle car is as tech-savvy as it is powerful.

Here at Swant Graber Dodge Ram, we’re ready to roll in the comfortable yet powerful Dodge Challenger R/T Scat Pack!

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Ram Truck Plant in Sterling Heights Sees Major Investment

The Ram truck brand falls under the Fiat-Chrysler umbrella and it looks like a production facility is getting a jumpstart. The future Ram truck plant located in Sterling Heights has been producing the Chrysler 200 for the past few years. Now, with a major investment from Fiat-Chrysler, the plant will see a brighter future.

It’s no secret that the United States market is buying pickups, SUVs, and crossovers as soon as they roll off the production line. The steep demand inspired Fiat-Chrysler to invest a massive $1.48 billion into the Sterling Heights Assembly Plant.

The money will go to retooling the plant as the Chrysler 200 ends production at the Sterling Heights plant at the end of the year. The new Ram truck plant will produce the next-generation Ram 1500 and further spur the growth of the entire Ram brand.

Ram Lineup

Ram Lineup

The shift from passenger car to pickup truck production indicates that the automotive market as a whole is shifting. Fuel efficient cars have reigned supreme for decades but now, with demand sky rocketing, automakers are looking to increase production any way they can.

The Ram 1500 is currently built at the Warren Truck Assembly Plant. The future of that plant will be announced in the near future.

Here at Swant Graber Dodge Ram, we’re happy to see production of the Ram 1500 set to increase!

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